Description

The Door County Land Trust Database Manager ensures the donor database (Salesforce NonProfit Success Pack) is a dynamic tool for donor stewardship, ensuring data integrity that supports every donor and member interaction—from initial gift to long-term partnership. The Database Manager serves as the primary architect and steward of our organizational data, ensuring that Salesforce functions as a powerful tool for our development program. The ideal candidate will bridge the gap between complex technical administration and mission-driven fundraising, providing the insights, workflows, and system integrity necessary to bring Door County Land Trust’s donor engagement and fundraising efforts to the next level.

Key Areas of Responsibility:

1. Salesforce System Administration, Maintenance, & Training (25%)

• Serve as the lead Salesforce NPSP Administrator, overseeing the full lifecycle of the platform—including security, user permissions, custom field creation, and validation rules—while proactively managing routine maintenance and troubleshooting to ensure a high-performing technical environment.
• Act as the primary steward of data integrity by developing, auditing, and enforcing rigorous Standard Operating Procedures (SOPs) and documentation; this includes managing deduplication and maintaining the database as the organization’s donor information hub.
• Design and deliver comprehensive onboarding and ongoing training programs to foster a culture of data literacy, while continuously researching industry best practices to recommend system enhancements and integrations that advance the DCLT mission.

2.  Fundraising Reporting & Analytics (15%)

• Build, maintain, and automate dashboards and reports to track key performance indicators.
• Provide data-driven insights to the Development team to optimize fundraising strategies. 
   

3. Manage and Support Major Gift Fundraising (15%)

• Set up moves management infrastructure (dashboards, contact reports, gift fields, actions etc.) and provide moves management support (update dashboards, enter contact reports etc).
• Provide monthly reports on outstanding and completed opportunities and actions for ED and Development Director to track their donor activity.

4. Fundraising, Events, and Communications List Segmentation (25%)

• Research, build, maintain, and manage communication functions to create an efficient membership renewal email process and segmented audience emails. 
• Segment donor lists for donor communications, member communications, direct mail appeals, email marketing, and cultivation events.
   

5. Gift Processing & Verification (20%)

• Oversee the accurate recording of all donations, pledges, grant awards, and in-kind gifts.
  Continually update/set up fund, constituent, and appeal codes, etc. ensuring appeals and acknowledgement templates are fully functional and maximize automation.
   

Miscellaneous support for fundraising may include working with volunteers, attending DCLT events, and other duties not outlined above. This position description is intended as an overview of the types of work to be performed, and additional responsibilities may be developed as fundraising programs evolve.

Requirements

Technical Expertise & Professional Qualifications:

Even if you don't feel that you meet every single requirement, we still encourage you to apply. 

CRM Mastery & Salesforce Administration

• Technical Proficiency: 3–5 years of hands-on mastery in CRM database systems, with a sophisticated understanding of how data architecture supports organizational goals.
• Salesforce Specialization: Direct experience as a Salesforce administrator is highly valued, particularly with Salesforce NonProfit Success Pack. Relevant certifications are a significant plus.
• Systems Integration: A proven ability to connect CRMs with third-party applications, ensuring seamless data flow and an accurate information hub for the organization.
   

CRM Management for Strategic Fundraising

• Salesforce Architecture: Demonstrated expertise in aligning data structures with nonprofit goals to ensure the CRM serves as a dynamic engine for mission-focused donor engagement.
• Workflow Management: Ability to design and oversee sophisticated workflows within Salesforce to systematically guide fundraising and acknowledgement processes.
• Data Integrity: Experience with record management, gift processing, and automated acknowledgment systems while upholding the highest standards for accuracy.

Data Literacy & Knowledge Sharing

• Process Architecture: A demonstrated ability to document complex database workflows as standard operating procedures and the communication skills to train and empower colleagues in those processes.
• Insight-Driven Reporting: Skilled in utilizing databases to build custom queries, reports, and dashboards that translate raw data into actionable fundraising KPIs.

Core Competencies:

• Mission Alignment: A genuine passion for land conservation and the ability to authentically communicate the DCLT mission to diverse audiences.
• Donor-Centric Approach: A firm belief that a robust donor database is the bedrock of successful fundraising; you take pride in data integrity and use it to guide your work.
• Technical Resilience: A calm and methodical approach to problem-solving. You can navigate technical hurdles end-to-end while keeping your colleagues informed and supported.
• Effective Communication: The ability to translate complex technical or conservation concepts into clear, actionable, and persuasive language for both internal teams and external partners.
• Proactive Ownership: A highly motivated self-starter who thrives in an autonomous environment. You are ambitious in your goals and disciplined in your execution.
• Adaptive Prioritization: The ability to manage a high-volume workload and shifting priorities with a focus on high-impact activities that move the mission forward.